Product teams are enduring tremendous pressures—smaller staffs, tighter budgets, and shorter windows to reach and influence HCPs.

Gone are the days when a medical communications agency could prove its value in slide decks and symposia. 

Now, the peer-to-peer channel has moved up in the business plan, and your agency’s strategic intelligence and measurement tools are now as vital as their medical acumen and creative capacity.

Enter Avant

Avant Healthcare Marketing defines an advanced formulation of the peer-to-peer agency: shared ownership of critical strategic decisions; campaigns as compelling as they are compliant; execution that’s precise and autonomous; and tracking data delivered in real time.